The objective
was to produce an online means of attracting, informing and registering
potential attendees for the Simpson Strong-Tie workshop series.
Simpson's North
American operations are organized regionally, with branches in the
Northeast, Southeast, Northwest and Southwest. Each
branch organizes and runs its own set of workshops which are intended
to provide participants with a day-long course in the how-to's of
Simpson's products. This required
a flexible website that included four essentially separate collections
of workshops, each with its own customized information and registration
pages. The site was structured with a common introductory page,
from which visitors navigate to a map of North America. When visitors
click
their location on the map, they are shown a workshop page that is
customized for the courses being conducted in that region.
When a visitor
selects a course, the registration page is dynamically generated,
customized to the particular workshop course the visitor has chosen.
When the form is completed, the page is programmed to forward the
registration information by email to the workshop coordinator in
the appropriate Simpson branch, as well as send a confirmation email
to the registrant.
View
the workshop site
Note: This project included all aspects of the workshop area of
the strongtie.com website. These pages have since been revised by
my successor.
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